Signalpost writes and publishes LinkedIn posts for accountancy and bookkeeping practices on a schedule, covering tax deadlines, regulation changes, cash flow and payroll — with a hard rule that nothing may read as advice to an individual.
A practice's content calendar is the inverse of its workload. The months when clients most need to hear from you — self assessment season, year end, a payroll change — are the months when nobody has an hour to write anything.
The result is a profile that goes quiet exactly when prospective clients are searching, and a stream of near-identical deadline reminders when it restarts.
There is also a real reason accountants hesitate to publish quickly: a post that reads like advice to a specific person is a professional problem, not just a marketing one. That hesitation is rational, and it is the thing this preset is built around.
Must never read as individual financial or tax advice. Always general in nature; include a general-information framing where advice could be inferred.
This is the constraint that makes automated content viable for a regulated practice. Every post is written as general information, and where a reader could reasonably infer personal advice the generator is instructed to add a general-information framing. It is applied as a rule in the system prompt, before the topic is even chosen.
These are the exact topic areas in the preset. You can add your own topics and an exclusion list of things it must never mention.
Posts publish to the connected personal LinkedIn profile, not a company page. Company pages require LinkedIn's Community Management API, which needs partner approval we do not hold. Signalpost is a new product with no published customer numbers, case studies or reviews — judge it on the demo, not on claims.
The accountancy preset's compliance note — never read as individual financial or tax advice, always general, with a general-information framing where advice could be inferred — is enforced as a hard constraint during generation. If you want certainty on every individual post, enable review-before-publish so nothing goes out unread.
It writes about deadlines and regulation as general context rather than quoting specific current rates and thresholds, precisely because those change and a stale figure would be worse than none. Anything numeric you want stated should be added as a custom topic and checked with review-before-publish switched on.
No. Posts publish to the connected personal LinkedIn profile. Company-page posting requires LinkedIn's Community Management API and partner approval we do not hold, so it is not offered.
Pause all posting from the dashboard in one click, and resume when you want. Individual queued posts can also be skipped or edited.
No. Setup is choosing the accountancy preset, a posting frequency and times, and optionally custom topics and an exclusion list. After that the app generates and publishes without further input.
£99 per month for three posts a week, £249 per month for daily posting plus blog output, £499 per month for multi-brand and custom feeds. GBP, monthly, cancel any time.
Enter your website. No account, no card. The Accountancy & Bookkeeping preset is pre-selected.
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